REDHEAD CONCEALER IS HERE! 
We are thrilled to announce the arrival of the highly anticipated Finally Bright® Redhead Concealers! After months of careful development, we are excited for you to experience these expertly crafted concealers. We understand how challenging it can be to find a concealer that is both sensitive-skin friendly and available in the perfect shades. That’s why we created our own, adding another product to our expanding line of beauty essentials for redheads.
Finally Bright® Redhead Concealer: $31
About the formula
This brand-new product is a creamy, hydrating liquid concealer that instantly brightens and refreshes under your eyes without covering up freckles and your unique qualities. It is designed to have long-lasting, buildable coverage. The nourishing formula was curated explicitly for sensitive redhead skin. Vitamin C & E provide antioxidant protection, and snow mushroom helps to moisturize and improve skin imperfections.
These ingredients are ideal for redheads, as they address common concerns of fair, sensitive skin. Vitamins C and E provide antioxidant protection, neutralizing free radicals from environmental stress and UV exposure. They help prevent premature aging, reduce redness, and soothe irritated skin. Vitamin C brightens the complexion, while Vitamin E calms it, making it perfect for those with rosacea or sensitive skin. This ensures a smoother base for concealer.
Snow mushroom, on the other hand, excels at hydrating and improving the skin’s appearance. It draws moisture into the skin, keeping it hydrated throughout the day. This added hydration ensures that concealer doesn’t settle into fine lines or cling to dry patches. Using concealers infused with these ingredients enhances coverage and improves the skin’s health and resilience over time.
About the shades
Finally Bright comes in three featured shades (with plans to evolve the shade range over time). These shades have been custom-created to work well with a range of redhead skin tones and undertones. Shades include:
Lovely
Finally Bright® Redhead Concealer: Lovely
Gorgeous
Finally Bright® Redhead Concealer: Gorgeous
Unique
Finally Bright® Redhead Concealer: Unique
About the ingredients
Finally Bright Concealers are paraben-free, Cruelty-Free, Leaping Bunny Approved, Non-GMO, Vegan, and made in the USA. Like all our products, these concealers are formulated with sensitive redheads in mind.
How to use + tips
Apply directly under the eyes or over blemishes, and blend with the Finally Bright Liquid Concealer wand. Looking for concealer application tips?
1. Prep your skin
- Moisturize: Use a hydrating, non-irritating moisturizer to create a smooth base.
- Prime: Opt for a green-tinted primer to neutralize redness before concealer application.
2. Application tips
- Use a brush or sponge: Dab the concealer with a small brush or a damp beauty sponge for precision and a seamless blend. Avoid using fingers, as warmth can irritate redness.
- Layer gradually: Start with a thin layer, focusing on areas of redness, and build up coverage as needed.
- Blend well: Gently blend the edges into your foundation for a smooth transition.
3. Avoid common mistakes
- Don’t overapply: Heavy layers can emphasize texture or redness.
- Choose non-irritating products: Look for hypoallergenic and fragrance-free formulas to avoid flare-ups.
Pairing Finally Bright with other redhead beauty
Finally Bright fits seamlessly into our existing line of redhead beauty products. Wear Finally Bright on its own, with your favorite makeup products from other brands, or with items from your How to be a Redhead collection! We love pairing Finally Bright with Finally Have Lashes®, Finally Have Brows®, and Finally Bold® for a full-face look!
Rock it like a Redhead!
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